"SMWD in 7X7 Magazine . . . "

Greetings,

I'm delighted to finally share one of our recent projects - just published in 7X7 Magazine.  As with one's children or pets . . . it's always hard to choose a favourite amongst the homes we design here at SMW Design . . .

But, I have always LOVED this loft project in San Francisco.  A great client.  An amazing space.  A creative direction 'to be lush and dramatic.'  And the time to get everything perfect.

Take a peek . . .

" . . . He contacted interior designer Scot Meacham Wood to make it happen. The duo shares two important similarities: Both grew up on the south side of the Mason-Dixon Line (Wood was raised in Mississippi) and both have a baronial, to-the-manor-born aesthetic. Gegenheimer gets his from his mother (who had an eye for architectural detail) and his father (who “had little tolerance for aesthetics beyond the classically European”). Wood, whose penchant for tartan is nearly a trademark, developed his style while watching Brideshead Revisited as a teenager, and sealed the deal after 13 years in creative services at Ralph Lauren. Theirs was a professional match made in design heaven.

“My style is tied to my upbringing. I grew up in the South, in a community laced with period architecture and a pride in our history, culture, and irreverence for modernity. Once New Orleans is in your heart, it’s there to stay,” Gegenheimer says. “It can be hard to work in a goal-oriented profession in a meritocratic city, so I needed my home to reflect a certain steadiness and escape.”

from 7X7 Magazine, by Mary Jo Bowling 

For the complete spread and full article . . . you can click HERE.

Photography by Joe Fletcher.

Cheers,
Scot